While the nobody can contest the cultural overflow of things Jewish world-wide ("Seinfeld," bagels, kvetching), whether it be cool or not, no one might have predicted that the Japanese would go loco for bagel-shaped cookies. Ok, so it's not that far-fetched. Still, for a small bakery and its owner Yossef Abadi, who sold 230,000 packages of the cookies to a Japanese firm for a price of $350,000, it's mashu mashu as the Israelis would say.
"The bakery's owner, Yossef Abadi, expressed satisfaction over the deal: 'The Japanese have conquered Israel with their sushi, and we will take over Japan with the Jerusalemite pretzel.'"
BG
BG is a professional blogger whose work has appeared on numerous sites from Rotten Tomatoes to PopMatters. She loves film, TV (yes "the boob tube"), and music and has critiqued on all three. In 2004, she published a book with Penguin on the hit reality TV show "The Apprentice". She realizes that was four years ago already and we live in fast times.
Her writing has also appeared in The Boston Globe and The Jerusalem Post. She writing can presently be found over at Jewlicious, Amaldo.com's blog, and an anonymous blog which will one day make her famous and supports her long-term goal of world domination of the blogosphere.
