Sun, Mar 21, 2010

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After Madoff: Redefining What 'Success' Means

tahlraz
 

From Madoff to Enron to Long-Term Capital, the American people have been subjected to some pretty sophisticated scams over the years; but no hoax is more shameful, or potentially destructive, than the presiding myth of wealth's infinite virtuosity.

The myth provided an intoxicating rationale for easy money, lax regulations, and the sort of self-delusion required by the financiers who convinced each other and their clients that they could create brilliant financial mechanisms that would endlessly spin money out of thin air. This, as we now know, led to the unmooring of the financial sector - the driving force of the global economy - and sudden, collective realization that the whole thing was built on the sort of short-lived, rickety edifice we associate with scams.

In this way, Madoff is the perfect embodiment of all the ills and excesses that the myth perpetuated and inflicted on society. Unfortunately there's nothing metaphorical about the pain Madoff inflicted on the Jewish community. And we will be doing our community a massive disservice if we come to understand this story as the work of one, lone financial psychopath. We have done this to ourselves.

What seems from afar an incestuous miasma of machers, millionaires, billionaires and Jewish philanthropic "leaders" is really a very clear picture of the contemporary power structure of the pay-to-play Jewish establishment, where someone like the inspiring Ruth Messinger is a side-show annoyance without keys to the back room and Bernie Madoff is a marionette controlling the bureaucratic puppets who run many of our communal organizations. 

The myth of wealth's virtuosity, and the concomitant values it engendered, has had a disproportionate influence over our community. Partly, it's because we've disproportionately benefited from that myth and those values.

One problem is how we've come to define success. Our children can choose between a banker, lawyer or doctor as their role model. No surprise, then, that their bar mitzvahs are spiritually meaningless affairs whose primary effect is to introduce the children to an aggressively competitive class structure in which, approximating the popular ‘80s bumper sticker regarding toys and death: "He whose party is the most extravagant wins."

Madoff's brilliance is how well he understood this class structure and its evolution into adulthood; how he drew such emphatic lines between Us and Them, admitting the chosen to a circle of privilege, a "secret society" in the words of one of Madoff's victims; such admittance conferred on both gentile and the Jewish Mcmanor-born instant status.  They were "winners."

In a vacuum created by institutional decay, poor leadership, and powerless, uninspiring clergy, our Jewish "winners" (bankers et al) stepped in, often honorably, to fill the void. Even our outreach programs began to stress exclusivity, reaching out to only the most successful and influential among us.

And so ours has become a pay-to-play community where those with the most money have the most influence over the organizations, synagogues, charities, and country clubs that make up our communal infrastructure.

In effect, the myth itself became the central organizing conceit of this period - that ambition, financial wherewithal, and social status were the agents of communal progress.

Better to be a macher than a mensch these days.

We made goo-goo eyes over the megabucks high-financiers, with their turbo-capitalism and hyper-consumption, and now we're paying the price. And I'm not talking about the billions lost by the Jewish charities Madoff bilked. I'm talking about the perception created in all those people we've been crying so much about  -- all those unaffiliated Jews who just keep assimilating and intermarrying -who can now feel validated in turning their back on a community not worth turning towards. 

As we have made our bed, so we must lie in it. It's time to get up and change the sheets.


 

Why Jews Make More Money and Win More Nobel Prizes

The Talmud is the first and most successful self-help tome in history
Levi_Brackman
 

The fact that Jews are disproportionately successful in many fields of endeavor is undeniable. The statistics simply speak for themselves. Jews make up less than half of one percent of the world’s population but they consistently have made up more than twenty percent of the Forbes 400 list of the world richest people.

Jews excell at more than making money. Thirty percent of Nobel Prize winners in science are Jewish, and major Hollywood studios, like Paramount Pictures and Universal Studios, are also run or owned by Jews. In virtually every industry successful Jews are disproportionally represented.

All that success often makes us uneasy. We therefore try to downplay Jewish success and we often consider those who talk about it as borderline anti-Semites. But is this really fair? Facts are facts and the statistics don’t lie. When it comes to success and achievement we Jews do punch higher than our weight. There is no way to deny this reality.

In fact in my opinion this is something we must embrace, analyze and ultimately share with others. While some people think that Jewish success has to do with genetics, and others surmise that it is related to our intense persecution, it is my contention that Jewish success has to do with Judaism itself. Inherent within Jewish religious teachings and Torah stories are ideas that relate directly to behaviors and attitudes that lead directly to successful outcomes.

Jewish Wisdom for Buisness Success: Lesson from the Torah and Other Ancient Texts is a book I have written together my friend and business expert Sam Jaffe. The book, published this month, relates stories and ideas that are found within the Torah and then demonstrates how they relate directly to successful business practices.

It's all in the book...It's all in the book...Divine blueprint for success

But what I found most amazing was that after the book was completed, I found that many of the most successful business advice books came to similar conclusions as we did.

For example, one of the main points made by Jim Collins in his bestseller, From Good to Great, was that all leaders of the greatest companies in the world are what he describes as Level Five Leaders. Remarkably, our analysis of Moses’ leadership in the Torah reached the exact same conclusion.

Obviously all those who studied the Torah properly had learned how to be a Level Five Leader thousands of years before the concept was “discovered” and then coined by Jim Collins and his team of researchers.

Another example of this is Seth Godin’s bestselling book, The Dip, where he explains that early on in any endeavor or enterprise a person will experience a dip where things become difficult and seem insurmountable. It is in this dip phase that most people give up.

But winners, says Godin, love the dip and they lean into it because they know that success lays waiting for them at the other end of it. Anyone who has studied the story of the Splitting of the Sea in the Torah knows this lesson intuitively and I outline it in my book. The list goes on with areas such as negotiations, positive thinking, will power, the approach to failure and reactions to fear. –the Torah has wisdom for all of it.

It is therefore little wonder that Jews who have studied the greatest book of wisdom ever written—the Torah—are disproportionally successful in every arena of endeavor. And even those who do not actively study the Torah still benefit from its wisdom in the form of attitudes and teachings that Jewish parents and communities teach and pass down, albeit mostly without being aware that they originate from the Torah.

If this divine blueprint for success exists and it has helped us as Jews become successful it is about time we both recognize where the wisdom comes from and share it with others. With this in mind I wrote Jewish Wisdom for Buisness Success: Lesson from the Torah and Other Ancient Texts.

 

Cross-posted from LeviBrackman.com, personal blog of Rabbi Levi Brackman, co-author of Jewish Wisdom for Buisness Success.  He's also guest-blogging on Jewcy, and he'll be here all week.  Stay tuned.

 


 
Advice & Reviews

Let's Make a Deal

How to negotiate like a true macher

When it comes to negotiating my way through life, my strategy can be summed up in one word: utter failure. OK, that’s two words—but one of them was inserted by someone else, and I couldn’t talk him out of it.

Not that I even bothered trying. I’ve always been hesitant to ask for my pound of flesh, which may explain why I haven’t fulfilled my mother’s dream of becoming a lawyer. It’s also why—as my father, the lawyer, loves to point out—I didn’t make my first dollar until I’d reached my late twenties. If I was so determined to be a Person of the Book, he wants to know, why I can’t write at least one bestselling blockbuster, like his favorite writers Herman Wouk and Leon Uris?

Seriously, would you refuse this man a book deal?: Leon UrisSeriously, would you refuse this man a book deal?: Leon UrisAs I write this, my first collection of short stories is the 1,161,399th best-selling book on Amazon.com. So I have written a bestseller, technically. But my book netted just a four-figure advance, and last year I earned a total of $8,500 as a freelance writer and teacher. Now that my son has arrived, tearing locust-like through formula and diapers, I wonder how I am ever going to give him what he deserves—which is, of course, everything.

If you believe the popular stereotype, Jews are supposed to drive hard bargains, especially when money is concerned. But when my wife and I bought our first home, we immediately settled on the asking price, afraid we might lose our dream house if we put up a fuss. I’ve given away short stories simply for the privilege of publication, traveled at my own expense to do free book readings, and, when I do get paid, I’ve waited with the patience of Job for the check to appear in my mailbox. I know I’m never going to earn a lot of money, but I should at least know how to cut a decent deal.

Clearly, I needed someone to unleash my inner macher. So I went to see Moshe Cohen, president of The Negotiating Table, a Boston-area company specializing in mediation skills and conflict management. Cohen teaches a course on negotiation at Boston University’s School of Management and has advised many large corporations. He charges a hefty fee, but I stood my ground and refused to pay it—at least I would have, but it never came up.

Much to my relief, Cohen insists that I’m not alone: he has seen plenty of Jews like me, Jews who are not good at getting what they want. This might have something to do with growing up in North America, says Israeli-born Cohen: “Anywhere outside of the US and Canada, people are always negotiating everything.”

The Master Macher: Moshe CohenThe Master Macher: Moshe CohenAs immigrants, previous generations of Jews brought that wheeler-dealer mentality with them from their home countries. It had long been a survival skill. The fact that Jews historically could not own land drove them into professions such as banking, money-lending and commerce, all of which consisted mainly of prolonged haggling. And of course Jews have been negotiating with a silent God for thousands of years praying for Redemption. The Torah even encourages a view of an Almighty who can be pushed around, if not over. Yes, the people of Sodom and Gomorrah got completely obliterated. But must that overshadow the wrangling Abraham did on their behalf? "The idea that you are allowed to question authority in Judaism, that you are allowed to push back is a cultural idea that promotes negotiation," says Cohen.

In a typical Jewish household, particularly at mealtime, opinions, questions and challenges fly back and forth with ferocious intensity, creating a sort of minor-league negotiating table where all family members are free to take a stance and swing. And do, often simultaneously. I think back to the Passover Seders of my youth. When the family elder asked how much I wanted for finding the Afikomen, it was a signal to me that a battle of wills was underway. My opening—and only—gambit: shrug my shoulders and proclaim that I haven’t got a clue.

Clearly, I still have a lot to learn.

Determined to toughen me up, Cohen leaves me with this challenge: find ten people who will say “no” to me. It may seem counterintuitive, but it turns out that it is much easier to get a "yes" than a "no." People are often afraid of conflict and would rather give in than make an enemy. He tells me, if there is something I want, firstly, I must be willing to ask.

The place where hondling was born: Jerusalem's Machane Yehuda marketThe place where hondling was born: Jerusalem's Machane Yehuda marketGetting what you want, I soon learn, sometimes requires little more than a healthy dose of chutzpah: I ask a former teacher to read a manuscript I've been struggling with, I ask several synagogues for a speaking fee that could keep my son in diapers for months, I call a small publisher and ask him to take a second look at a revision of my novel that he had previously rejected. I ask my editor for 300 extra words to write this column (Ed. Note: How can I turn you down?) To my amazement, everyone complies, without question. I realize suddenly that all of life is a negotiation. I find I'm able to ask for and receive an extra potato with lunch at IKEA, a lower rate at a Washington hotel, free babysitting passes at my gym, erasure of my small library fine. It may be literally small potatoes, but for now, I'm a winner. I can feel my confidence grow by the dayI can make things happen simply through sheer force of will. So far, nobody has turned down any of my requests. It is even more difficult to get someone to say no than I had imagined.

But eventually, I discover that "no" can be used as just a starting point for negotiation and that patience and persistence is critical. When I try to return a dangerous baby gift—a mobile of tangled fishing wire, sold under the insane logic that it’s safe as long as the baby doesn’t play with it—I discover that the surly store owner is my biggest challenge yet. At first, she flat-out refuses me. But I’m not intimidated.

A successful negotiator must go back again and again, Cohen counseled, adding that by the third request, the person being asked is either really annoyed or says yes. I take Cohen's advice to remain silent after making a request, challenging her to speak first; the first to speak is likely to capitulate. I am even prepared to manage my emotional response to her answer; righteous indignation doesn't get you very far in negotiation. I persist, make a counteroffer, hold my tongue, suppress every instinct to tell her off, and wait. Commitment, after all, comes in small steps. I am not leaving until she gives in. It takes only thirty minutes to return the German-made killer mobile.

I have won, and I feel like a superhero, only with a better fashion sense. I can accomplish anything using Cohen's rules. Well, almost anything. I can’t say “No” to my baby son, and my mother still calls me ten times a day. Oh, and there’s no negotiating with my hard-headed dad. I can use every one of Cohen’s tactics on them, and they won’t budge. They’ve got my unconditional love, after all, and they aren’t afraid to use it against me.

***
Related in Jewcy: Our Jewish guinea pig tries wearing a kippah and visiting a mikvah.