My family has always made matzah brei similarly to french toast. I break the pieces of matzah in 4ths, wet them under warm water until soft, but still able to pick up in one piece, then dip in egg and fry like you would french toast. My daughter sprinkles cinnamon and sugar on them and I sprinkle salt on them, then we roll them up like a burrito and eat them. We make it during passover, of course, however, we also make it during the year. Dee-lish!
~Shayna